BRAND IDENTITY WORKSHOPS tHAT WORK
I love helping people bring their ideas to life. The sole reason I switched gears in my career from running a marketing and brand identity agency to Neon Cardigan and human empowerment work was to see more ease and joy and TRUE connection in the professional lives of the people around me.
1-on-1 session work has led, nearly 100% of the time, back to some idea or business that my clients want to bring to life. So I’ve listened to those cues and layered that brand creationist part of myself into Neon Cardigan with two simple branding formats:
PropRietary BRANDING Programs:
When Liza came to me it was for some coaching about how to launch her new opinion blog. We talked a lot about illustration goals, how to find someone (all carefully develop a relationship off a design-for-hire website) which she did with expertise!
Once she knew how she wanted to position herself and she found an illustrator who was consistently bringing it all to life with her, she came back for banding!
The illustrator she’s working with is INCREDIBLE - so the work was pretty streamline. I created a logo, defined her Squarespace customizations, and architected her page structure to support all she would grow.
Flash forward Ard a good six months and she’s crushing it!
Follow her site if youre you’re not already. Great “real-talkl” going on over there!
Visit Liza’s site!